jay pelc + associates


Healthy farmed produce without leaving home
December 18, 2009, 6:04 pm
Filed under: JPA Business Relations, Photography, Publication Design, Web Design

Eating healthy has never been so convenient, educational and affordable to Metro Detroiters. A familiar entrepreneur to Detroit ventures into a successful new business delivering fresh produce to the public on a weekly basis.

Produce delivered direct from the distributor, making your fruits and vegetable fresher and more affordable than you’d find it at your local grocer. We found this to be an intriguing and fresh concept that hasn’t been seen since the milk man.

Fresh Picked ProduceFresh Picks Produce
www.freshpicksproduce.com
Mark Jerant, CEO

ASSIGNMENT
Mark first approached us with a concept (drawn on a cocktail napkin) that seemed so radical, but quickly grew with highly successful potential. We’ve helped clients expand their business for years by offering full branding, identity, websites and ad campaigns, but never with such a swift necessary turnover.

SERVICE
Two weeks of dedication, organization, collaboration and many other motivational verbs led to a multitude of products. Stationary, business cards, website, marketing material, recipe cards, product branding, invoices, etc… The business took off rapidly with the number of customers growing by the day and Mark was right on schedule making deliveries within another couple of weeks.

OUTCOME
The 2009 season was as big of a success for Mark and Fresh Picks Produce as it was for us to help him establish his footprint in local industry. We have already begun the process of expanding his website and marketing materials during the winter off-season, leading into a strong start in the spring of 2010.



PDF; breaking new horizons in form applications
December 16, 2009, 2:34 am
Filed under: Publication Design

The daunting task of online form applications have been left to web developers for years. In the internet and extranet environments, this method still remains the industry titan.

Since the release of Adobe Acrobat Professional 9, new breakthroughs in PDF applications have made compelling arguments in data organization.

Envision the paperwork on your desk, with a multitude of chicken scratch memos and other illegible materials. Now imagine a digital application that not only turns the illegible, legible with endless security, database management and workflow capabilities.

Motor City Auto Consultants
Motor City Auto Consultants
www.MCautoconsultants.com
J Lambrecht, CEO

MISSION:
Manage endless amounts of vehicle transaction paperwork with high security traffic flow that must be met with visual branding needs. Files must also meet database requirements simultaneously at multiple locations and compute moderate calculations.

MCAC Form SampleSOLUTION:
Secure PDF Form Documents

The method was simple. We started with the design of the documents to match the layout of the current company profile. We pulled the logos and stationary we designed for the client on separate contracts to model the forms to a similar layout. This offers less confusion in the traffic flow of both web and fax environments for the company.

When the designs of the forms were approved by the client, Adobe Acrobat Pro stepped up and made the programming a breeze. In a few simple steps we were well on our way to completing the forms on a record deadline.

The result was phenomenal for the client. The final product met above and beyond the expectation of the client, particularly the secure digital signature options, which led immediately to additional orders.

For more information about Adobe applications, visit www.adobe.com.




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